About Missouri Business Referrals

Connections That Build Business, Friendships and Impact

MBR exists to help local business professionals build trusted relationships, make meaningful introductions, and help each other grow through referrals.

Why MBR Exists

Help Each Other Grow Our Businesses Through Referrals

Meetings are not the purpose. Attendance is not the purpose. Exchanging business cards is not the purpose.

The purpose is to build relationships strong enough that members understand who they can confidently introduce to one another.

Our Story

Built From Practical Experience

Missouri Business Referrals grew from Jen Wheeler's experience with relationship-based business networking.

She saw firsthand that consistent professional relationships could lead to introductions, partnerships, business opportunities, community connections, and genuine friendships.

MBR was created to keep the parts of structured referral networking that create real value—regular connection, business understanding, trusted relationships, meaningful referrals, and professional community—while reducing unnecessary participation pressure.

Know People. Trust People. Understand Their Businesses. Help Each Other Grow.

That is the practical idea behind the MBR model.

Meet Jen Wheeler

Founder, Missouri Business Referrals

Jen Wheeler is a Missouri business owner and community connector whose work has repeatedly centered on relationships.

Her professional background includes Rock Bridge Insurance, while her community work has included Safi Sana and participation in the establishment of City of Refuge in Columbia.

MBR grew from her practical experience with structured referral networking and her belief that trusted introductions can create meaningful opportunities for businesses and communities.

Purpose · Mission · Vision

What Guides MBR

Purpose

Help each other grow our businesses through referrals.

Mission

Bring local business professionals together to build trusted relationships, make meaningful introductions, and help each other grow through referrals.

Vision

Build a growing network of Missouri business communities where trusted relationships help local businesses, people, and communities move forward.

Our Values

What MBR Should Look Like in Practice

Trust

Take responsibility for the reputation behind every referral.

Relationships First

Know the person before expecting the opportunity.

Integrity

Represent yourself, your business, and other members accurately.

Give & Receive

Healthy referral relationships create value in more than one direction.

Community

Strong local businesses contribute to stronger local communities.

Growth

Progress can include customers, partnerships, visibility, knowledge, and stronger relationships.

Accountability

Follow through on commitments and introductions.

Professionalism

Represent your business and MBR well.

The MBR Philosophy

Structure Should Support Relationships

MBR Believes

  • People refer businesses they trust.
  • Trust requires interaction.
  • Better understanding creates better referrals.
  • Local relationships matter.

MBR Avoids

  • Pressure for its own sake.
  • Scorekeeping as the purpose.
  • Careless referrals.
  • Unnecessary bureaucracy.

Interested in Starting a Group?

Bring MBR to Your Community

If you are interested in helping establish an MBR group in another Missouri community, use the Contact MBR form and choose “Start a Group in My Area.”

Contact MBR

Tell Us

  • Who you are
  • Your business
  • Your Missouri city or area
  • Why you believe an MBR group could help the community

Come Meet the People Behind MBR

Choose a group, meet the members, and decide for yourself whether the community fits you and your business.

Find a Group